Duckfoot is a fictional e-commerce site specializing in outdoor apparel and gear, anything related with being outside. The target market ranges from kids to adults.
I’m an avid online shopper. When I’m looking for items, I know what I want but I like to see options, suggestions and feedback. I kept that in mind when designing these pages. The layout design is clean and simple utilizing color to create movement throughout the page and bold typography to express a modern, yet playful outlook.